Here's Sir Bob's daughter stripped to her smalls and posing for a collection of new shots for the Miss Ultimo range.
The wildchild landed herself the job as top model for the lingerie brand after Ultimo boss Michelle Mone saw beach snaps of her topless in the News of the World.
It is the second shoot the tattooed 20-year-old has done for the underwear giant since she signed a six-figure deal with them earlier this year.
And we bet Yule wouldn't mind getting her undie-neath the mistletoe this Christmas...
You can buy Peaches' Miss Ultimo range from Debenhams or missultimo.com

This article has 10 comments
peaches rules shes sexy
By john conner. Posted November 8 2009 at 5:57 PM.
... just to see and hear you - brings joy i never knew - but to be so near you - thrills me through and through ...
By toron stganymede. Posted November 8 2009 at 6:04 PM.
Truely, purely, utterly UGLY!....i definately wont be rushing to La senza or Debenhams after looking at these pics.
By SKY. Posted November 8 2009 at 4:05 PM.
Sorry peaches but there is something about the home drawn tatoo's that a real turn off.
Girls if your gonna have tatoo's please dont take a leaf out of Peaches book.
Shes just not model material.
By Jack. Posted November 8 2009 at 1:45 PM.
C'mon lets face it, if her dad wasn't Sir Bob whould anyone take any notice of this z lister? I think NOT! You can see better looking girls anyday of the week walking round Cambridge
By cambs blue. Posted November 8 2009 at 9:07 AM.
sleazy
By glenn. Posted November 8 2009 at 8:49 AM.
Isn't it amazing what air brushing can do?
By Barry. Posted November 8 2009 at 3:10 AM.
She reminds me of a little floozie who's been picked up at the pub and is trying to look sexy on the bloke's living room couch. Plenty of money but COMMON AS MUCK.
By g.g.. Posted November 8 2009 at 2:16 AM.
YUK! As unattractive as she is talentless!
PLEASE GO AWAY!!!
By mikey. Posted November 8 2009 at 1:52 AM.
What an annoying Z celeb.
By Ninna. Posted November 8 2009 at 12:41 AM.