Chubby chaps have been going mad for the new "moob tube" that promises to banish blokes' bulges in the same way control pants suck in women's bums and tums.
Thousands of the Body Sculpt Vests sold out in FOUR MINUTES on George.com, Asda's clothing arm, and the supermarket chain has been forced to restock.
A six-pack of the vests that hide your beer belly costs £7.
It's claimed the moob tubes - made of reinforced elastane panels - have been scientifically proven to decrease chest size, flatten the stomach and reduce love handles.
Which is why Asda reckon hundreds of WOMEN are buying the moob tubes as an Christmas prezzie because they're fed up of their partner's paunch.
Fiona Lambert, from George, said: "We are amazed that the moob tube has turned into a global phenomenon overnight."
IT consultant Chris Foster, 44, tried out the moob tube and said: "It's very tight but definitely helped smooth out the lumps and bumps."
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This article has 2 comments
He looks gorgeous in both photos. Phwooaaarrr!
By Veronica.. Posted November 29 2009 at 12:12 PM.
If my missus gave me this then she would be my missus no longer.
Imagine it the other way round, "here you go love ive brought you some control knickers cos i think your fat"
"SLAP"
By KMW.. Posted November 29 2009 at 10:50 AM.